Usage examples (35)

• Or would a real man recognise this sort of cretinous gimmickry is the the automobile industries way of laughing at its critics?
• And so everything else is kind of gimmickry as far as we're concerned.
• I couldn't care less about this kind of gimmickry, but Warner asked me to mention it, so here's the YouTube video.
• Using sonics, or gas, or some other kind of gimmickry, to mess with his inner ear somehow: confusing his sense of up and down.