Synonyms for Gimcrack (same or very similar meaning)
WordNet sense 1 (ornamental objects of no great value):
frill, gimcrackery, nonsense, trumpery, folderal, falderol
WordNet sense 2 (tastelessly showy):
brassy, cheap, flash, flashy, garish, gaudy, loud, meretricious, tacky, tawdry, trashy, tatty
WordNet sense 3 (lacking aesthetic or social taste):
tasteless
From the ODE community, based on WordNet
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