The histamine project, modelled by analogy with the beta-adrenoceptor project, was also somewhat controversial at the beginning.    From Wordnik.com.  [Sir James W. Black - Autobiography] Reference

Brian Pritchard, clinical pharmacologist at University College, London, spearheaded the clinical development of the beta-adrenoceptor antagonists and crusaded on their behalf - as well as revolutionising their use by his discovery of their antihypertensive effect.    From Wordnik.com.  [Sir James W. Black - Autobiography] Reference

There are various types of beta-blockers (beta-adrenoceptor blocking agents).    From Wordnik.com.  [Health News from Medical News Today] Reference