Lisa has identified the lichen as British Soldier Lichen, Cladonia cristatella.    From Wordnik.com.  [Red In January « Fairegarden] Reference

This plant belongs to the genus Cladonia, and somewhat resembles the reindeer lichen.    From Wordnik.com.  [Journal of researches into the geology and natural history of the various countries visited by H.M.S. Beagle] Reference

Perhaps the most characteristic arctic tundra plants are lichens like reindeer moss (Cladonia spp.).    From Wordnik.com.  [Terrestrial biome] Reference

UV-induced changes in pigment content and light penetration in the fruticose lichen Cladonia arbuscula ssp. mitis.    From Wordnik.com.  [General characteristics of arctic species and their adaptations in the context of changes in climate and ultraviolet-B radiation levels] Reference

Ground cover consists of cowberry Vaccinium vitis-idaea (R), bilberry V. myrtillus and reindeer mosses Cladonia spp.    From Wordnik.com.  [Virgin Komi Forests, Russian Federation] Reference

Water - and temperature-dependence of DNA damage and repair in the fruticose lichen Cladonia arbuscula ssp. mitis exposed to UV-B radiation.    From Wordnik.com.  [General characteristics of arctic species and their adaptations in the context of changes in climate and ultraviolet-B radiation levels] Reference

(Physcomitrium), immense splashes of what seemed to be the scarlet-crested Cladonia, traceries of huge moss veils, crushings of teeth (peristome) gigantic; spore cases brown and white, saffron and ivory, hot vermilions and cerulean blues, pressed into an astounding mosaic by some titanic force.    From Wordnik.com.  [The Moon Pool] Reference

These latter resemble the Cladonia pyxidata and the.    From Wordnik.com.  [Travels to the Equinoctial Regions of America] Reference

Blue-green leaf lichen at the bottom, then Cladonia.    From Wordnik.com.  [Wanderin' Weeta (With Waterfowl and Weeds)] Reference

British Soldier Lichen, Cladonia cristatella, Thanks Lisa!.    From Wordnik.com.  [Red In January « Fairegarden] Reference

Cladonia pyxidata and the Lichen rangiferinus, so common in the north of Europe.    From Wordnik.com.  [Personal Narrative of Travels to the Equinoctial Regions of America, During the Year 1799-1804 — Volume 2] Reference

It's one of the Cladonia, maybe C. bellidiflora, or lipstick Cladonia, C. macilenta.    From Wordnik.com.  [BC Bloggers] Reference

Cladonia rangiferina or Reindeer Moss, primarily found in areas of Alpine tundra and an essential food for reindeer.    From Wordnik.com.  [Apartment Therapy Main] Reference

Eurasian Hyperboreans find additional subsistence in their reindeer herds, which they pasture on the starchy lichen (Cladonia rangiferina) of the tundra.    From Wordnik.com.  [Influences of Geographic Environment On the Basis of Ratzel's System of Anthropo-Geography] Reference

Cladonia genus undergo regeneration by forming small balls of fungal hyphae called soredia that enclose several algal cells Greyish-white reindeer lichen that is on the forest floor, where most reindeer lichens form a mat.    From Wordnik.com.  [CreationWiki - Recent changes [en]] Reference

'' Cladonia cornuta '' subsp. cornuta.    From Wordnik.com.  [Lichen] Reference

Moss, Reindeer Cladonia rangiferina 52, 203.    From Wordnik.com.  [The Field Guide to Wildlife Habitats of the Eastern United States] Reference

British Soldier lichen, Cladonia cristatella.    From Wordnik.com.  [An Old Irish Blessing Foliage Day « Fairegarden] Reference

No Cladonia, though.    From Wordnik.com.  [Wanderin' Weeta (With Waterfowl and Weeds)] Reference

Cladonia deformis (L), Hoffen.    From Wordnik.com.  [The Long Labrador Trail] Reference

Lichens Cladonia spp.    From Wordnik.com.  [The Field Guide to Wildlife Habitats of the Eastern United States] Reference

Lichen, Red Crest Cladonia cristalla 52.    From Wordnik.com.  [The Field Guide to Wildlife Habitats of the Eastern United States] Reference

Cladonia scales.    From Wordnik.com.  [Wanderin' Weeta (With Waterfowl and Weeds)] Reference

Cladonia cristatella.    From Wordnik.com.  [BC Bloggers] Reference

Club-like Cladonia species.    From Wordnik.com.  [Wanderin' Weeta (With Waterfowl and Weeds)] Reference

The Cladonia.    From Wordnik.com.  [A Labrador Doctor The Autobiography of Wilfred Thomason Grenfell] Reference

Cladonia, 387.    From Wordnik.com.  [Journal of researches into the geology and natural history of the various countries visited by H.M.S. Beagle] Reference

This upland also produced Cladonia lichens, poverty-grass, savory-leaved aster (Diplopappus linariifolius), mouse-ear, bearberry, &c.    From Wordnik.com.  [Cape Cod] Reference