He advertised the imperishability of the product.    From Wordnet, Princeton University. 

The fifth Lateran Council proclaimed anew the tenet of the imperishability of the spirit of man.    From Wordnik.com.  [The Christian Foundation, Or, Scientific and Religious Journal, Volume 1, January, 1880] Reference

By fighting disease and trying to postpone death, for instance, we aspire to immortality and imperishability.    From Wordnik.com.  [Moral Deliberations in Modern Cinema] Reference

Bechuanas, moreover, in all probability possess that imperishability which forms so remarkable a feature in the entire.    From Wordnik.com.  [Missionary Travels and Researches in South Africa] Reference

The weight, ductility and imperishability of gold, for example, have underpinned its status as a substance of beauty, value and permanence since antiquity.    From Wordnik.com.  [Periodic Table Talk] Reference

Where Aquinas attributes to the angels an aeviternal life that is neither temporal nor eternal, but a middle ground between them, Bonaventure holds that they have an aeviternal existence so far as the permanence or imperishability of their being is concerned, but that their existence also has a temporal aspect.    From Wordnik.com.  [The Angels and Us] Reference

And yet one has faith in the imperishability of such a star-dust track.    From Wordnik.com.  [The Precept of Peace] Reference

In what manner can this concession be made an argument for its imperishability?.    From Wordnik.com.  [A Defence of Poetry and Other Essays] Reference

Their simplicity, grandeur, imperishability, speaking symbolism, shame all the pretentious and fragile works of human art around them.    From Wordnik.com.  [Over the Teacups] Reference

When this perishable nature has put on imperishability, and when this mortal nature has put on immortality, then the words of scripture will come true.    From Wordnik.com.  [Latest Articles] Reference

For man in his fallen and sadly altered state the acquisition of the quality of imperishability for this sin-torn and sin-defaced body would have been a grievous calamity.    From Wordnik.com.  [Exposition of Genesis: Volume 1] Reference

Even granted that mind or thought be a part of, or in fact, the soul, then he asks in what manner it could be made a proof of its imperishability, as all that we see or know perishes and is changed.    From Wordnik.com.  [Percy Bysshe Shelley as a Philosopher and Reformer] Reference

Then, again, there was the quality of imperishability; the mosaic was as permanent, an actual part of the structure which it decorated; it did not vary in colour by reason of light or atmosphere. and could be cleansed from time to time.    From Wordnik.com.  [The Catholic Encyclopedia, Volume 5: Diocese-Fathers of Mercy] Reference

His senses were as sharp as his friend's at the head of the table, and what he saw and heard and knew of beauty, he recorded with some of that imperishability which makes us quote lines now as unaware of the author as the magazine was of the author of the snow poem.    From Wordnik.com.  [Runner of the Mountain Tops: The Life of Louis Agassiz] Reference

(four) sides blow upon it with the airs of imperishability should be four in number -- in other words, the four Gospels.    From Wordnik.com.  [The Johannine Writings] Reference

I'm about to put on imperishability.    From Wordnik.com.  [Gilead's Balm] Reference