There is a great deal that is nonrational in modern culture.    From Wordnet, Princeton University. 

Adjective : a rational plan for economic development. ,a calm and rational negotiator. ,The patient appeared perfectly rational. ,rational beings. ,the rational faculty. ,a rational explanation.    From Dictionary.com. 

True that ads drive brand loyalty in nonrational ways dealing with a particular product.    From Wordnik.com.  [IPSC: trademark and the consumer] Reference

Because right now you're talking in extremely nonrational terms.    From Wordnik.com.  [The God Debate] Reference

I generally use reason in making decisions, along with nonrational factors.    From Wordnik.com.  [Employers Discriminate More Against Pregnant Women] Reference

Otto was concerned to emphasize the nonrational nature of religious experience.    From Wordnik.com.  [ORIGINS OF RELIGION] Reference

In order to achieve this, Plato introduces the nonrational theory of inspiration.    From Wordnik.com.  [CREATIVITY IN ART] Reference

Of course, the field does acknowledge the existence of “nonrational” thought styles.    From Wordnik.com.  [The Muse in the Machine] Reference

There is a whole rich world of mental phenomena that accompanies the nonrational states of mind.    From Wordnik.com.  [The Muse in the Machine] Reference

There are more subtle ways, however, in which nonrational or irrational beliefs can be formed in us.    From Wordnik.com.  [Warranted Christian Belief] Reference

Nevertheless, I stand by my point: if we're talking about visceral, emotional, nonrational loathing: Nixon got the most.    From Wordnik.com.  [Hating the President.] Reference

People can encounter ideas from intuitive or nonrational sources and examine them with their own system of reasoning #1.    From Wordnik.com.  [Ladies and gentlemen, the Libertarian Party candidate for the President of the United States of America] Reference

I guess that is what matters in America today, keeping an ill-informed, short-sighted, nonrational, dogma-driven promise.    From Wordnik.com.  [Digitizing Medical Records May Help, but It's Complex] Reference

The answer lies in the underlying beliefs, nonrational but emotionally powerful, that define the two visions of the future.    From Wordnik.com.  [The force of inherited custom.] Reference

Our economic models have never been particularly successful in capturing a process driven in large part by nonrational behavior.    From Wordnik.com.  [CNN Transcript - Special Event: Fed Chairman Alan Greenspan Testifies Before House Financial Services Committee - February 28, 2001] Reference

Favoring logic and rational communication over nonverbal, nonrational forms of communication or thoughts that don't involve reason.    From Wordnik.com.  ['American Nerd: The Story of My People'] Reference

By moving away from empiricism, all of these artists represented the growing power and appeal of the nonrational in European thought.    From Wordnik.com.  [3. Culture and Popular Culture] Reference

As a young mathematician, he saw mathematical solutions -- nonrational flashes of intuition -- long before he could work out the reasoning.    From Wordnik.com.  [THE MAN BEHIND A BEAUTIFUL MIND] Reference

Sense-perception, conceived of simply as the reception of sense-impressions by the nonrational soul, does not involve memory (cf. L&S 16B1).    From Wordnik.com.  [Ancient Theories of Soul] Reference

Of special note was the work of these and others in neurasthenia, hysteria, dreams, and other types of unconscious and nonrational behavior.    From Wordnik.com.  [Dictionary of the History of Ideas] Reference

Until beauty is reached, the procedure is rational, but the experience of beauty itself is nonrational, “a vision” and “a communion.”.    From Wordnik.com.  [CREATIVITY IN ART] Reference

It means the rejection of any form of mysticism, i.e., any claim to some nonsensory, nonrational, nondefinable, supernatural source of knowledge.    From Wordnik.com.  [The Virtue of Selfishness]

The idea of the Rapture, then, is Modernity's shadow, the unexpected, unscientific, and nonrational child of the rationalism that made it inevitable.    From Wordnik.com.  [John R. Coats: What's Real About the Rapture?] Reference

In such circumstances, arguments are invented to justify actions that were arrived at before the facts were examined, motivated by nonrational drives.p. 306.    From Wordnik.com.  [Jerry Muller on Schumpeter, Arnold Kling | EconLog | Library of Economics and Liberty] Reference

On closer analysis this longing rests on nonrational fantasies: Each of us secretly hopes that his essential superiority will be recognized in an ideal system.    From Wordnik.com.  [The Social Order As Community] Reference

The customary strictures of their work are largely derived from nonrational “flights of the imagi - nation” and from the wish to defend old bastions and temples.    From Wordnik.com.  [ENLIGHTENMENT] Reference

A view that is common in the tradition and that very probably goes back to the founder is that the soul is a composite of two parts, one rational, the other nonrational.    From Wordnik.com.  [Ancient Theories of Soul] Reference

The nonrational part is also responsible for transmitting impulses originating from the rational part, as well as (presumably) for a wide variety of other vital functions.    From Wordnik.com.  [Ancient Theories of Soul] Reference

They play on deep-seated beliefs founded in "religious, ethnic, tribal or cultural identity" to create what Kilcullen describes as "extremely lethal, nonrational reactions.".    From Wordnik.com.  [Through a Glass Darkly] Reference

Anyway, I have my own list of dislikes and disapprovals, and high on it are nonrational cults of any kind, whether they cover themselves with a cloak of pseudoreligiosity or not.    From Wordnik.com.  [Banquets of the Black Widowers]

It's not an irrational feeling but a nonrational emotion.    From Wordnik.com.  [NYT > Home Page] Reference

There's this very nonrational, nonlinear part of the whole process.    From Wordnik.com.  [Original Signal - Transmitting Buzz] Reference

Among the topics explored are intersections between rationality, spirituality, science and nonrational cultural constructs.    From Wordnik.com.  [Penn State Live] Reference

"We each combine a rational, pragmatic way of solving the problem at hand with a kind of jumping-all-over, nonrational approach.".    From Wordnik.com.  [Psychology Today] Reference

Once one accepts that individuals systematically behave in nonrational ways, it follows from an economic perspective that others will exploit those tendencies for gain.    From Wordnik.com.  [The Situationist] Reference

I’m as populist as the next guy, but I recognize that people en masse are generally nonrational.    From Wordnik.com.  [How is bigotry defined?] Reference

“nonrational” sources of inspiration were extolled for transcending the rules of reason and bringing something new into being.    From Wordnik.com.  [Feminist Aesthetics] Reference

The Power of the nonrational.    From Wordnik.com.  [The force of inherited custom.] Reference

Today you have the influence of some nonrational players, like al-Qaida. ".    From Wordnik.com.  [Launchbeat - middleeast.org] Reference

It implies a reverence - which is a nonrational feeling - towards human life. ".    From Wordnik.com.  [Signs of the Times] Reference

It implies a reverence -- which is a nonrational feeling -- towards human life. ".    From Wordnik.com.  [Signs of the Times] Reference

(This would eliminate, except for nonrational behavior, the unfortunate, but exaggerated, effects during booms of taxes upon capital gains.    From Wordnik.com.  [Bill Totten's Weblog] Reference