Advertising Industry - Core Vocabulary
List #: 1849
Keywords/tags: advertising word list, word list for media, advertising, media, advertising glossary, words to learn about advertising
Comments: Found this list on About .com. Made them public so you can benefit from it. If you find that there are important words missing, click "modify list" and add them.
Description: Key words and phrases from the advertising industry. A must for both teachers and students who are focusing on English for the advertising industry..
Publisher: About.com.
Supporting Link: http://esl.about.com/od/businessenglishvocabulary/a/lx_advertising1.htm.
Created: 12/21/2009
Modified: 12/21/2009
List of Words:
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(part 1) (30 words)
advertisement, advertiser, publicity, advertising agency, agent, budget, campaign, column, consultant, dealer, effectiveness, expense, yellow pages, board, manager, media, planner, poster, rate, support, ratio, announcement, art director, audience, composition, average, billboard, hoarding, booklet, broadcasting
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(part 2) (31 words)
coverage, strategy, merchandising, misprint, mural, news agency, newsletter, periodic, clipping, posting, press agent, brochure, briefing, evaluation, testing, turnover, caption, cartoon, cast, circulation, classified advertisement, clip, width, columnist, commercial, break, communication, acceptance, copywriter, creativity, promote
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(part 3) (31 words)
promoter, promotion, publisher, publishing, radio, rating, readership, recall, reportage, incentive, script, display, short, sketch, slide, slogan, sponsor, sponsorship, spot, storyboard, editor, feedback, follow-on, follow-up, frame, gag, gatefold, graphic designer, graphic, headline, magazine
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(part 4) (26 words)
image, insertion, jingle, print, layout, leaflet, folder, lettering, subheading, subscriber, subtitle, tabloid, tax, testimonial, flier, journal, trade magazine, transfer, decal, network, visual, appeal, proposal, visualize, visualizer, streamer